Kyle Willett Porfolio

JTV Watches Website

CLIENT / EMPLOYER

Jewelry Television

DESCRIPTION

Stand-alone watch website for Jewelry Television. Catering not only to serious watch collectors, but also to casual name brand buyers. Roughly a one month project time frame, repurposed ShopAtHome CMS and ecommerce systems, was one of two designers on the project. Winner of Internet Retailers "Top 100" award, praised for great usablilty.

TECHNOLOGY

HTML, CSS, Javascript + jQuery, Photoshop, Illustrator, Flash

DATE

2008

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Site features include guided search and navigation, search engine optimized (SEO) html with css, and drop down menus for popular brands and categories. Home page features rotating marketing pieces and ajax driven featured watches.
Product browse pages feature stream-lined design, large pictures, guided navigation (Endeca), SEO headers including in-depth brand information, and category specific marketing options.
Product detail pages feature large images with zoom capablilty, clear and deliniated product info, ajax driven sliding product browser, and similar product recommendations.